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Basic Software: This software has limited
features, none or poor analysis options, no customization options, and very
little research value. It’s used by friends for social reasons, not by researchers.
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Affordable Survey Software: This online
survey software is loaded with all of the tools you need to run your research.
The platform can sometimes be basic, and often you need an additional program
like Excel for detailed analyses, but it meets most of
your needs at an affordable price.
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Enterprise Survey Software: Large
corporations purchase Enterprise online survey software that is capable of
high-level research – It can run and analyze complex data, and work within
research guidelines to provide top quality reports and results.
These are three very distinct categories, each one offering not
only offering a very different feature set, but also significantly different costs
as well. Basic software is free, affordable survey software costs are reasonable,
and enterprise survey software is expensive – often Rupees 1,00,000 or more per
year, depending on scope.
But in the last several years, things have changed. Affordable
survey software programs, like SurveyJunction,
have developed all of the exact same features as the Enterprise survey software
at a fraction of the cost.
Over the last few years, enterprise survey software hasn’t
improved at all, while SurveyJunction
survey software has been able to program, test, and release all of the same
exact features without adjusting their costs. For less than 1% of the cost of
enterprise level software, you can avail all of the exact same functionality
with none of the price tag or commitment.
If your company has ever considered investing in enterprise
level software before, try SurveyJunction
first. The difference in quality is nearly nonexistent, while the cost savings
can improve your ROI exponentially.